HIDDEN STEP MARKETING
Some steps are simple, yet others are treacherous. Worse yet, taking that elusive next step in business can be scary as hell. Don't go alone. Together, we can do this.
We’re Hidden Step Marketing, and at the root, our passion is people, business, and your opportunity. We'd love to hear your story, ambitions, and obstacles holding you back. Together, we can find the next steps to success. Our experience is steeped in bridging manufacturer's with the right distribution partners in the building material and real estate industry. If you find yourself asking "how do we take the next step, find your next distributor, hire sales teams, or even work closer with your customers" please contact us to discuss how Hidden Step Marketing can help your business thrive.
WHO WE ARE
Hidden Step Marketing was founded by Mike Kunard in 2020. Prior to that starting in 1995, my career drew success in the building materials industry having learned about Category Shifts, allocation, marketing, branding, product development and leading teams. But more than success was the passion for business. My customers' business, our own, and everything in between. Having worked at and creating #1 brand positions, is a test to focus, lead and be humble at the same time. My teachers were countless peers, employees and leaders from Sherwin Williams, to Trex Decking, AZEK Building Products, and Wausau Supply. Each taught and reinforced strategies and winning business models of efficiency. Today, we share that knowledge to inventors and small businesses in the outdoor living space. We are honored to be selected by companies to bring their vision to the masses with accuracy. Mike and employee Luke are just two guys from the industry, but with a network that crosses continents.
